Now the "tweet" of referee's whistles has an entirely new meaning.
NFL Commissioner Roger Goodell has announced that the NFL will live stream games on Thursday nights (TNF) on Twitter, for free, and unauthenticated. That means there will be no encryption for those wanting to view the games on their respective devices, but rather, full-on NFL Football.
"Twitter is where live events unfold and is the right partner for the NFL as we take the latest step in serving fans around the world live NFL football", said Goodell. "There is a massive amount of NFL-related conversation happening on Twitter during our games and tapping into that audience, in addition to our viewers on broadcast and cable, will ensure Thursday Night Football is seen on an unprecedented number of platforms this season. "
The 10-game Thursday night schedule will be broadcast on television via NBC and CBS, every game simulcast on the NFL Network.
Like Monday Night Football, TNF has been less exacting in what teams make the slate, providing a platform for many teams without winning records. Of the 28 teams that played on Thursday night last season, 16 did not wind up with winning records in 2015. Only twice were those contests between winning teams (final record-wise.) In comparison, regularly flexed Sunday Night Football contests showcased only 14 of 32 participants with non-winning records.
This season, the Ravens will have two Thursday night appearances, although one is oddly defined. They are set to play Cleveland on November 10th. Also, the NFL seems to be defining the December 25th game at Pittsburgh as a Thursday Night broadcast, in broadcast rights definition, even though it is on a Sunday. It will continue to be seen whether this means that game will be available on Twitter.
Since 2010, the Ravens have had a Thursday Night game every season except one.
That happened to be the year that they won the Super Bowl. So, it's time to break that trend.
And then tweet it out.