Check out this advance peek at the Volkswagon Super Bowl 46 commercial. What it has to do with the Super Bowl, much less Volkswagon is beyond me, but who cares. Listen closely and you will hear the themed from Star Wars "barked" by the assembled dogs.
The commercial is termed, "The Bark Side," and is the 2012 Volkswagon Game Day Commercial Teaser. Ads are reported to be costing around $3.5 million for a 30-second spot, so this one sets back Volkswagon a cool million.
Other companies taking spots in the Super Bowl include, Go Daddy, Doritos, M&M's, Pepsi, Bridgestone, General Motors, Toyota, Hyundai, Kia Motors, Audi, Dannon Yogurt, Century 21 Real Estate, Teleflora, Mars Incorporated, Coca-Cola and of course, Budweiser (who reportedly purchased nine spots during the game.