As you know, the Super Bow commercials are a very hot topic this year, including this cool Super Bowl Ad with Jerry Seinfeld and Jay Leno. Acura just released the extended version of their Super Bowl ad, before the :60 TV spot will air in the third quarter of the big game. The video depicts the over-the-top antics of comedians and famous car collectors Jerry Seinfeld and Jay Leno as they bid to be the first in line to take delivery on the first Acura NSX supercar. The Acura NSX hybrid supercar concept created a lot of buzz when it was unveiled earlier this month in Detroit at the North American International Auto Show. It is due to begin production within the next three years.
With Jerry Seinfeld's Super Bowl spot burning up YouTube with 10.5m views, Acura had decided to release five extended cuts, three of which just recently went live. "Small Talk" - Jerry just riffs and it makes you miss Seinfeld! http://www.youtube.com/watch?
"Private Comedy Show" - Jerry performs standup for a family's Thanksgiving dinner. http://www.youtube.com/watch?
"Zip Line" - Blooper reel footage from the green screen. http://www.youtube.com/watch?
"Munchkin" - You may recognize this munchkin as "The Man from Another Place" from Twin Peaks. http://www.youtube.com/watch?
"Sock Puppet" - Jerry spoofs what appears to be "Boardwalk Empire" with sock puppets. http://www.youtube.com/watch?
Honda just launched "Matthew's Day Off", an extended version of their upcoming Super Bowl ad. (the 10 second teaser went viral last week). Directed by Todd Philips (The Hangover), it's a 2:20 mini-movie which stars Matthew Broderick reprising his famous role. In the video, he takes a day off work in his all-new 2012 CR-V to do all of the things he wants to do. http://www.youtube.com/watch?
The video ties into Honda's ongoing "Leap List" campaign for their all-new 2012 CR-V, which encourages their audience to do the things they've always wanted to do before they make the next big leap in life. (As Broderick's character says - "Life moves pretty fast. If you don't stop and look around once in a while, you'd miss it"). Honda is promoting a #dayoff Twitter hashtag to encourage conversation around the video.
Finally, "Easter eggs" from the original film are hidden throughout the spot, and there are dozens of others to find. 1. The name on the Bluetooth screen is Grace (Rooney’s secretary) (0:54) 2. There is a guy in a trench coat playing clarinet (1:00) 3. The flower delivery guy is a reference to a famous scene in the movie (0:57)